LONDON -- After a brand-building slog around the Far East and Australia, the serious business of managing Manchester United is beginning for David Moyes. The newcomer could excuse lacklustre results on the preseason tour while getting acquainted with the United side he inherited from Alex Ferguson. But starting Sunday, theres little margin for error. In the traditional curtain raiser to the English season, Premier League champion United faces FA Cup winner Wigan at Wembley Stadium. Though the Community Shield is rarely considered a major piece of silverware, it presents Moyes the chance to pick up his first trophy as United manager. Moyes only honour so far is the third-tier title he won with Preston in 2000 before 11 impressive but trophyless years with Everton. He was hand-picked, though, by Ferguson to succeed him after a 27-year United reign that produced 38 trophies -- including 10 Community Shields. "I will be trying to make this the first trophy of many," Moyes said. "But, if we win, its really something that will have been earned by Sir Alex." "Its because of his good work in the Premier League last season that were in the Community Shield. Ill do my best to finish off the job but its Sir Alex who will deserve a lot of the credit if were successful at Wembley." Moyes has already said its "impossible" to try to match the trophy haul of his fellow Scotsman. The success, however, will have to continue. "Were almost there as far as preseason goes," Moyes said. "I think wed like to have a bit more continuity than what weve had. Weve had one or two players dropping in and out because of injury, but the players have been great." Apart from Wayne Rooney, perhaps. Frustrated at his playing time last season, the 27-year-old Rooney asked Ferguson toward the end of the season to be allowed to leave the 20-time English champions. The striker, though, is being denied a move to rival Chelsea, with United rejecting two bids and stating that he wont be sold. "You dont need to convince anybody to play for Manchester United," was Moyes latest stance on Rooneys future this week. There is only a slim chance of Rooney facing Wigan, which was relegated to the second tier after winning the FA Cup, with United disclosing that he has a shoulder injury after missing the tour matches with hamstring troubles. United won just two of its six preseason tour matches against the backdrop of the Rooney saga and the struggle to sign reinforcements. Efforts to sign former Arsenal captain Cesc Fabregas from Barcelona seemed to hit a wall on Thursday, and Thiago Alcantara already opt to leave Barca for Bayern Munich instead of Old Trafford. "We appreciate Cesc is a contracted player at Barcelona and completely respect everything Cesc has said," United said Thursday after Fabregas said he wanted to stay with the Spanish champions. Sundays game at Wembley will be the first time United has played at the national stadium since 1985 without Ferguson in the dugout. Even Wigans manager will find it strange encountering Moyes instead. "Sir Alex was there for a long time, particularly for football," Coyle said. "The way football works, that time is probably worth 10 times that amount in any other walk of life." For Coyle, though, Moyes was the "natural successor." "It is great to see a home-grown manager evolving to that level," Coyle said. Wigans season has already begun because, after winning the FA Cup at Wembley in May, the team was relegated from the Premier League. The trophy success saw manager Roberto Martinez enticed by Everton to replace Moyes, with Coyle taking charge at Wigan. Gary Harris Jersey . Hes the same player he always was, only now his efforts are being rewarded. The rookie manager has made a habit of heaping praise on others when things are going well, and accepting criticism when they arent. But in the case of Hurtado, its what the coach is NOT saying that may be the secret to a superb run of form. 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TSN primes Vancouver fans for the start of the 2014 season with MLS on TSN: Season Preview Special airing tonight at 7:30pm et/4:30pm pt on TSN2 (encore Friday at 3:30pm et/12:30pm pt on TSN2).David Beckham experiences the excitement, drama and surprises of an entire football season in just 60 seconds, when he stars in a brand new advertisement to promote the Premier League on Sky Sports. The advert, which was unveiled on Thursday, sees Beckham head off on a morning jog only to find himself running through scenes from 10 months of football, enduring changing weather conditions, celebrating with fans, dashing in and out of a pub and at one stage being chased by a dog!Directed by award-winning Frederic Planchon, the film celebrates the unpredictability of the Premier League, never more evident than last seasons incredible triumph for Leicester City. The shoot for the advert lasted three days and involved 500 extras Next season, Sky Sports will show more Premier League football than ever before, 126 live matches including for the first time, Friday Night Football.Beckham, who has worked with Sky since 2013, said: Anything can happen in the Premier League and this ad by Sky is a really fun way of showing that. Filming the ad was great and the finished piece is a really clever way of showing that you never know what might happen in football. I always enjoy working with Sky Sports and Im proud to be associated with their football coverage. Get Sky Sports Upgrade to Sky Sports quickly and easily online now Barney Francis, managing director of Sky Sports, added: Its our biggest ever season on Sky Sports, so we wanted one of the worlds biggest stars to help us tell that story. David does a brilliant job of encapsulating in one minute what football fans experience in an entire season and Im sure people will enjoy it when its released. Never has the Premier League been so unpredictable, and with more matches than ever before, Sky Sports viewers can enjoy unrivalled coverage as the drama unfolds. Sky Sports Fantasy Football Who makes your XI this season? Pick your team here to win the ￡25k jackpot.dddddddddddd The advert was shot in various locations around the country, including a three-day shoot in London with Beckham in May, while 500 extras were used with snow machines and a fire engine helping to create the contrasting weather conditions. Advertising agency Brothers and Sisters created the advertisement with a production crew of over 80. A special rollerblading camera operator was used for the shoot Sky Sports begins its coverage of the Premier League on Saturday, August 13 with Leicester City, as part of a schedule of 20 televised fixtures that features every club by the end of September. The opening weekend also offers Sky Sports viewers coverage of Jose Mourinhos first game in charge of Manchester United at Bournemouth, Arsenal v Liverpool in the first big head-to-head of the season, plus Antonio Contes Chelsea at home to West Ham United. Beckham jogs across town in the advert Facts and figures about the adA special rollerblading camera operator called Myron Mance was enlisted to keep up with Beckham on the run. A former pro skater, Myron is sought after for high action and sports commercials, due to his expertise at capturing movement. The advert was filmed across East and West London, Derbyshire, Manchester/Stockport and at the Emirates Stadium.Filming took over 70 hours, including travel between the various locations.500 extras were used throughout the advert, including a special guest role for one dog.A London fire engine was recruited to provide the water for a rain scene and to give Beckham a covering on an unusually warm day in May.Teams featured in the advert include Middlesbrough, Leicester, QPR, Bournemouth, Arsenal, Manchester United and Manchester City.80 production crew and 2 cameras were needed to capture all the scenes, including 1 mounted on a rig.Hit play on the video at the top of the article to watch Sky Sports new advert featuring David Beckham Also See: Premier League video Live on Sky ' ' '